Living in More Than One World,

The Blog of Bruce Rosenstein

Keeping The Flame Burning at Claremont Graduate University

It’s been three weeks since I’ve been in Claremont, California; where I spent several days at the Drucker School and elsewhere at Claremont Graduate University and The Claremont Colleges. Now the new, Fall 2012 issue of The Flame, CGU’s excellent quarterly magazine, is available in print and online. I’ve been reading this regularly since my first visit to Claremont in 2002, when I began researching my book Living in More Than One World: How Peter Drucker’s Wisdom Can Inspire and Transform Your Life.
The article  “A Hunger for Change” profiles Badiul Alam Majumdar, Vice President and Country Director, The Hunger Project-Bangladesh.…

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My 2012 Claremont Drucker Days, Part Two

Last week I wrote about my experiences in Claremont, California at Drucker Day, on November 10th. However, I also had the pleasure of spending November 8th and 9th, and part of November 7th, on the campuses of The Claremont Colleges and The Claremont Graduate University. In between meetings with friends at the Drucker School and the Drucker Institute, I also managed to take advantage of a few on-campus activities.
After arriving in town mid-day Wednesday, I attended a fascinating talk by John Bachmann, senior partner (and retired managing partner) of Edward Jones, and chairman of the Board of Visitors of the Drucker School and trustee of Claremont Graduate University.…

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My 2012 Claremont Drucker Days, Part One

How can sustainability become a profitable source of innovation? And how can we go beyond economic and environmental sustainability to achieve social sustainability through individually flourishing lives? Those were some of the main themes of Drucker Day 2012, an all-day gathering I attended on November 10th at the Drucker-Ito School at the Claremont Graduate University in Claremont, Calif. The event (which I also wrote about last year) serves many purposes: as a tribute to Peter Drucker, a coming together of alumni, faculty, staff and friends of the school for fellowship, food and networking; and to examine challenging topics of importance in business and society.…

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Peter Drucker on Marketing: Past, Present and Future

William A. Cohen, one of the most astute writers on the work of Peter Drucker, has released his third Drucker-related book in the past five years: Drucker on Marketing: Lessons from the World’s Most Influential Business Thinker. He was Drucker’s first executive PhD student, in the 1970s, at what is now the Peter F. Drucker and Masatoshi Ito School of Management at Claremont Graduate University, in California. Now he has combined his own background in marketing with his extensive knowledge of and insight into Drucker’s work. The terrific foreword to the book is by Philip Kotler, the S.C.…

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Less is More: Matthew May and the Art of Subtraction

Matthew E. May delivers lots of timely and relevant information in The Laws of Subtraction: 6 Simple Rules for Winning in the Age of Excess Everything, his engaging new book about doing better work and living more productively and meaningfully. As the title suggests, Matt stresses the value of thoughtfully and strategically paying attention to what is not essential and can be eliminated; the creative importance of emptiness and negative space; and the power of intelligently working within constraints. This is his fourth book since 2006, on top of leading his own Los Angeles-based “ideas agency,” Edit Innovation, and lots of public speaking and blogging.…

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