Three Questions for Lauren Perkins, Entrepreneur and Author of Think Like a Brand. Act Like a Startup.
The people I interview for my “Three Questions With…” feature are usually multidimensional, multitalented, and ‘live in more than one...
Hermann Simon, Peter Drucker, and Jorge Luis Borges: Men of Many Worlds
Hermann Simon, Founder and Honorary Chairman, Simon-Kucher & Partners, and author of the recent book Many Worlds, One Life: A...
10 Takeaways From the BK Nonfiction Book Marketing Workshop
‘Your Roadmap to Success,’ The BK Nonfiction Book Marketing Workshop 2021 held online April 28-30, was a goldmine of information...
Books Alive Conference Recap: Part Two
The tone of the June 8 Books Alive! 2013 conference, sponsored by the Washington Independent Review of Books, was optimistic,...
Jonah Berger: Contagious (In a Good Way)
It’s not surprising that the new book Contagious: Why Things Catch On, by Jonah Berger, is itself catching on and...
Peter Drucker on Marketing: Past, Present and Future
William A. Cohen, one of the most astute writers on the work of Peter Drucker, has released his third Drucker-related...