Last week I wrote about the tenth anniversary of the publication of my second book, Create Your Future the Peter Drucker Way: Developing and Applying a Forward Focused Mindset, by McGraw-Hill Education and Brilliance Audio (now Brilliance Publishing).
In this post, I’m focusing on some of the terrific events that came about because of the book, within the first year and a half of publication. In addition, I’ll provide links to some of the posts and articles, by me and others, that focused on the book in the same time period.
As I mentioned last week, the first events were a book launch at The Writer’s Center, in Bethesda, Md., near where I live, and a book signing as part of the 2013 Drucker Day at the Drucker School of Management at Claremont Graduate University, in Claremont, Cal.
In “My 2013 Claremont Drucker Days, Part One,” I recounted that “the day before Drucker Day, I did a super-informal, one hour “Coffee With Bruce,” a small but intimate get-together and book discussion, at Hagelbarger’s Cafe. Whenever I am in Claremont, I enjoy spending time at this coffee shop/eatery/campus hangout across the street from the Drucker School, so it was a thrill to actually do an event there; even a low-keyed one. We had a nice mix of Drucker School administration, alumni and current students.”
Soon after the book launch, I returned as a featured author at the National Press Club 36th annual Book Fair & Authors’ Night, in Washington, D.C., which was a super-memorable experience.
I kept up a steady pace of library-related events, including at Library of Congress (link contains the video of the complete presentation), DC Public Library, Arlington County Library, Arlington, Va., George Washington University Gelman Library, and the Upstate New York and Ontario Chapter of the Medical Library Association 2014 UNYOC annual conference, Saratoga Springs, NY. The Arlington library author talk led to two later events in Washington at the Treasury Executive Institute. I later led two different events for the New York City library-oriented organization METRO, and a series of webinars for SLA/Special Libraries Association.
In September 2014, I returned to my hometown, Scranton, Pa., for an author talk sponsored by the Lackawanna County Library System. Later that month, I spent an entire day at Landmark College, in Putney, Vt., including meeting with students, faculty, and staff, followed by a public lecture in the evening.
As I wrote in the blog post, “In the book, I featured Landmark (which will have its 30th anniversary next year) as an example of an innovative institution that reflected some of Drucker’s bedrock principles: building on strengths rather than weaknesses; and the importance of innovation and entrepreneurship.”
I did several events at The Catholic University of America, in Washington, D.C., where I’ve been an adjunct professor in the Department of Library and Information Science since 1996. Particularly memorable was a guest lecture for professor Jack Yoest’s Busch School of Business marketing class, where part of the assignment was for the students to read the book ahead of time, and to write comments on Amazon.
In January 2014 professor Brendan Calder invited me to return to the University of Toronto, Rotman School of Management; Getting It Done Experts Speaker Series, where I had also spoken in 2011. The Rotman School has long been associated with Drucker’s work (and the same for Professor Calder), so this was especially meaningful to me. The school later posted a brief video from the event.
In late 2014, I was featured at the Leadership Arlington Speaker Series in Arlington, Va., at the headquarters of the DC area PBS station WETA, with a lunchtime audience of many leaders from the local community.
There were a number of opportunities for guest posts/interviews and articles/posts about the book in the months around publication. As I noted last week, my independent publicist, Patti Danos, was an invaluable guiding force on some of these and other posts, as she was for my first book.
A Streamlined Success Plan for Creating Your Future by @brucerosenstein: guest post on Chantal Bechervaise’s Take it Personel-ly blog
Bruce Rosenstein On Decoding Drucker & Creating Your Future: Q&A by Matthew E. May
Creating Your Best Tomorrow, Today: guest post for Women For Hire
Creating Your Future: by Jane Dysart
5 Ways to Infuse Meaning in Your Second Act: guest post for PBS Next Avenue
Great Resource for Personal Strategic Thinking and Planning: by Michael Lee Stallard
How To Become Your Own Successor: guest post on Jesse Stoner on Leadership
Leaders, Meet Your Future Selves: guest post for AMA/American Management Association
Other Voices: Bruce Rosenstein on Peter Drucker and the Future of Knowledge Workers: guest post on Guy St. Clair’s SMR International blog (I also did a couple of enjoyable guest lectures for Guy’s class in the Information and Knowledge Strategy curriculum, at Columbia University in New York)
Own your future in today’s challenging workforce: by Terri Mrosko in Cleveland.com
Peter Drucker And Leading For A Better Tomorrow: guest post on Tanveer Naseer Leadership
Q&A with author Bruce Rosenstein: Book Q&As with Deborah Kalb
Quiet Influence the Peter Drucker Way: guest post on Jennifer Kahnweiler’s blog
What Would Peter Drucker Advise Second-Acters?: Forbes.com Q&A with me by Kerry Hannon
As I continue to savor thoughts about the tenth anniversary of Create Your Future the Peter Drucker Way, I hope that anyone reading this who is either currently launching a book, or about to launch one, will slow down and savor your own experience without too many distractions. Enjoy the moment!